At the home office, however, I find that it's easy for you to become your own worst enemy. Because when you're not surrounded by coworkers, you're free to drop those pesky inhibitions. At the home office, no one's watching. You don't necessarily feel that same peer pressure or communal obligation to get stuff done. (Also: You don't have to wear pants.)
As mentioned earlier, technology and the internet allows for 24 hours a day, 7 days a week service for customers as well as enabling them to shop online at any hour of that day or night, not just when the shops are over and across the whole world. This is a huge advantage for retailers to use it and direct customers from the store to its online store. It has also opened up an opportunity for companies to only be online based rather than having an outlet or store due to the popularity and capabilities of digital marketing.